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US primary campaign season kicks off... on Youtube

Posted on Wed, Jan 03, 2007 at 11:38 PM by Andrew Chadwick

A caustic but informative post from Jeff Jarvis about the recent launch of John Edwards' campaign.

We'll have to wait and see how recycled TV slots versus DIY video plays out during the forthcoming campaign, but already I'm beginning to rethink one of the themes of Chapter Seven - that online video will increasingly favour wealthy candidates. If the video is going to look like this...

...cost will make little difference.

Oh, and Edwards currently has 7500 friends on MySpace.

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